Advertising regulators say MillerCoors can claim Miller Lite has “more taste” than Bud Light and Michelob Ultra but recommends the brewer stop commercials that make it appear that the conclusion is based on a survey on taste preference. At issue were vignettes Chicago-based MillerCoors produced showing consumers drinking unnamed beers and saying which had “more […]
The Global Beer Market is poised to grow strong during the forecast period 2017 to 2027 Some of the prominent trends that the market is witnessing include innovative products with flavored and craft beer and growing demand for imported beer. This industry report analyzes the market estimates and forecasts of all the given segments on […]
BEER MARKETING FOR BEER MARKETERS The Source For Beer Marketing News, Guides and Insights. Stay current with the latest news now. Learn from the best when you are ready to grow. Beer Marketing Ticker Beer Packaging: Heineken Refreshes Cans with New Look Thornbridge Brewery Redesigns Packaging Stella Artois Debuts New Limited-Edition Packaging for Wimbledon A […]
