Let those thoughts of summer sun, fun, pool parties, barbeques and beach days begin, because Dunkin’ and Harpoon Brewery have collaborated to create the ultimate summer sipper. Following their first partnership last fall, the two beverage brands are back together, now introducing a new, limited edition coffee-inspired beer – Harpoon Dunkin’ Summer Coffee Pale Ale […]
Avery Brewing Co. has announced an expanded partnership with Mahou and Founders Brewing Company, who are now coming on together as 70% majority investors and long-term strategic partners in the brewery. The objective of this deepening investment is to continue promoting the organic growth of Avery Brewing, strengthening its position in Colorado and expanding its […]
The Boston Beer Company, Inc. (NYSE: SAM) (the “Company”), brewers of Samuel Adams beers, announced today that Lesya Lysyj will be joining the Company as its Chief Marketing Officer in April, where she will have primary responsibility for overseeing the Company’s planning, development, and execution of its brand development, marketing, and advertising initiatives. She will […]
The Connecticut Alcohol Retailers Exchange (CARE), has announced they have launched a new intro video and a campaign encouraging residents to support retailers selling beer at locations statewide and other pro-consumer initiatives. Nearly 40 states currently allow retailers with significant grocery offerings — like Target and Wal-Mart — to sell beer. Now more than ever, […]
BeerAdvocate, the world’s oldest and most diverse online beer community, will launch a powerful new app for reviewing ales and lagers in April. Available as a free download via the iTunes App Store and Google Play and featuring a beautiful design from Heavy Craft, Beers by BeerAdvocate is the result of more than a year […]
Description Objective This position will lead the digital marketing practice for the CANarchy Craft Brewery Collective. Working closely with our breweries, this role will be charged with developing and implementing a 360 digital marketing practice including social, content, media, search, and more. Reporting to the VP Marketing, the Director of Digital Marketing will be positioned […]
Description Objective The Cigar City Marketing Manager is a premier role at one the world’s most highly-regarded breweries. This position will oversee all marketing efforts on behalf of the brewery. Reporting directly to the COO, the Marketing Manager is responsible for developing, implementing, and executing strategic marketing plans in order to attract new consumers, retain […]
FORT COLLINS, Colo. — New Belgium Brewing is pleased to unveil Fat Tire Amber Ale’s 2019 label refresh hitting shelves throughout the month of March. The new bottle and can designs feature a bold blue-on-red graphic look that celebrates many of the original label’s classic elements. Evoking the 100 percent employee-owned brewery’s Colorado roots, the phrases […]
LOS ANGELES – Dean Norris, also known as Hank Schrader from Sony Pictures Television’s hit TV series “Breaking Bad,” has announced that his company, Rust Belt Brewing, has signed a licensing agreement with Sony Pictures Consumer Products to produce Schraderbräu Beer. Schraderbräu, the homebrew beer made by Walter White’s DEA agent brother-in-law, Hank Schrader, is one of […]
Valpak has a great little article on 5 marketing tips for creative marketers. : The craft beer scene has exploded in recent years, making up $26 billion of overall U.S. beer sales in 2017 alone. This rise in popularity has contributed to a rise in the number of breweries across the country. With over 6,300 breweries in the United […]
